{"id":53256,"date":"2022-06-02T14:51:54","date_gmt":"2022-06-02T09:21:54","guid":{"rendered":"https:\/\/onecity.co.in\/blog\/?p=53256"},"modified":"2022-06-02T14:51:54","modified_gmt":"2022-06-02T14:51:54","slug":"do-outbound-links-external-links-matter-for-seo","status":"publish","type":"post","link":"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/","title":{"rendered":"Do Outbound Links\/External Links Matter For SEO?"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div><p>In the digital world, everything is linked to one thing or the other. One can find a whole variety of links on the internet. The links may connect to <a href=\"https:\/\/onecity.co.in\/website-design-company-in-mangalore\">websites<\/a> and specific pages. Your website is bound to have links that connect to more relevant content, both within and outside the website. In other words, the links that connect to other relevant content on the web are called\u00a0outbound links or external links. Typically, the main aim of <a href=\"https:\/\/onecity.co.in\/digital-marketing-company-in-mysore\">Search Engine Optimization (SEO)<\/a> is to get high-quality inbound links coming from reputable, relevant sources. Thus more prominence is provided for such links. However, SEOs might overlook another linking strategy which would be the use of outbound or external links to other websites. It might sound counter-intuitive to add\u00a0outbound links\u00a0in your post or on your page. But one must not ignore the potency of\u00a0outbound links SEO. Yes, the question of how\u00a0outbound links affect SEO\u00a0and website ranking in search engine results persists. But names like Yoast insist on including an\u00a0outbound link\u00a0on every page. Before understanding\u00a0external links SEO, we must first understand that there are several types of links. They differ from each other in their purpose but generally, internal links and\u00a0external links\u00a0are two important types of links to consider. Internal links of your website connect the user to other relevant content within your website. It acts as a conduit between various pages on your website. Clicking on such links does not take the visitor outside your website. But when it comes to external links, it takes the visitor from one website to another. For example, such links can connect the audience from one website to an article on another website. This can work in either way where, visitors can be redirected from other websites to your website, or the other way around. It must be noted that getting visitors through the\u00a0external links\u00a0of other websites is called <a href=\"https:\/\/onecity.co.in\/blog\/what-are-backlinks-and-how-do-they-help-seo\/\">inbound links or backlinks<\/a>. Generally, these are the kind of links that are much sought after. But getting one too many inbound links can hurt the website ranking. However, maintaining a balanced approach to\u00a0outbound links\u00a0is essential and this is where\u00a0outbound links and SEO\u00a0play their part. Having outbound links does not mean Google will give your website a major ranking boost. But\u00a0external links\u00a0SEO\u00a0can <a href=\"https:\/\/onecity.co.in\/blog\/benefits-of-reputation-management\/\">increase the reputation<\/a> of your website in another way. Placing a link to a reputable third-party source will increase the user\u2019s trust in your content and is thus bound to spend more time on the page. In other words, it makes your content more engaging and the bounce rate need not increase. <\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_78 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/#Types_of_External_Links\" >Types of External Links<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/#1_Dofollow_Link\" >1. Dofollow Link<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/#2_Nofollow_Link\" >2. Nofollow Link<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/#Outbound_Links_Example\" >Outbound Links Example<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/#Benefits_of_Using_External_or_Outbound_Links\" >Benefits of Using External or Outbound Links<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/#1_Increase_in_Popularity_and_Relevance\" >1. Increase in Popularity and Relevance<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/#2_Boost_in_Value\" >2. Boost in Value<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/#3_Reciprocal_Earning_of_Backlinks\" >3. Reciprocal Earning of Backlinks<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/#4_Improvement_in_Reputation\" >4. Improvement in Reputation<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Types_of_External_Links\"><\/span>Types of External Links<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p> <img fetchpriority=\"high\" decoding=\"async\" class=\" wp-image-53266 aligncenter\" src=\"https:\/\/onecity.co.in\/blog\/wp-content\/uploads\/2022\/03\/Link-Representation-1024x544.jpg\" alt=\"Link Representation\" width=\"513\" height=\"272\" srcset=\"https:\/\/onecity.co.in\/blog\/wp-content\/uploads\/2022\/03\/Link-Representation-1024x544.jpg 1024w, https:\/\/onecity.co.in\/blog\/wp-content\/uploads\/2022\/03\/Link-Representation-300x159.jpg 300w, https:\/\/onecity.co.in\/blog\/wp-content\/uploads\/2022\/03\/Link-Representation-768x408.jpg 768w, https:\/\/onecity.co.in\/blog\/wp-content\/uploads\/2022\/03\/Link-Representation-1536x816.jpg 1536w, https:\/\/onecity.co.in\/blog\/wp-content\/uploads\/2022\/03\/Link-Representation.jpg 2000w\" sizes=\"(max-width: 513px) 100vw, 513px\" \/> Outbound links are meant to take you elsewhere, which can be another specific webpage or website altogether. The best SEOs and top websites always make use of\u00a0external links and SEO. However, there are two sides to this coin. There are two\u00a0types of external links\u00a0which are the nofollow link and dofollow link. <\/p>\n<h4><span class=\"ez-toc-section\" id=\"1_Dofollow_Link\"><\/span>1. Dofollow Link<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p> All normal, common, or default links are dofollow links. This form of a link does not need additional code or a change in anything. Any normally created links automatically become dofollow links. Almost all links in a website are dofollow links including some\u00a0external links. What a dofollow link does is that it passes some juice of your webpage ranking on SERP to the targeted website. In other words, the other website can gain a bit of SERP ranking since you\u2019ve essentially become a recommendation for them. <\/p>\n<h4><span class=\"ez-toc-section\" id=\"2_Nofollow_Link\"><\/span>2. Nofollow Link<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p> This form of\u00a0an external link\u00a0is similar to dofollow link but has a bit of code manipulation. It may be considered as an abnormal link and the code adjustment does not pass some juice of your webpage ranking on SERP to the targeted website. A nofollow link has a rel=\u201dnofollow\u201d tag inside the code which informs the Google spider \u2018not to follow\u2019 the link, which helps eliminating the target website from gaining a bit of reputation at your cost. <\/p>\n<h2><span class=\"ez-toc-section\" id=\"Outbound_Links_Example\"><\/span>Outbound Links Example<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p> Given that there are two\u00a0types of external links,\u00a0one must know when to use which. Generally, it is not recommended to use a lot of\u00a0nofollow outbound links\u00a0for it can affect your website page. On the other hand, one simply cannot overdo the dofollow external link as well. This can be better understood with a nofollow\u00a0outbound links example. Consider a fellow needs a link to Facebook to advertise his Facebook page. The social media giant already has innumerable incoming links and this fellow\u2019s link will hardly make any difference. So he decides to use a nofollow external link in a bid to retain some juice of his webpage rank. His choice of the type of external link hardly causes any adverse effect to Facebook and this is probably the most likely of scenarios where the use of nofollow\u00a0outbound links\u00a0is fine. In most cases using a dofollow\u00a0external link\u00a0is recommended since it has many benefits. For one, it is the right thing to do. It shows the search engine that your website is a hub for that particular resource and in the long run, may increase your ranking. Besides, chances are the webmaster of the target page will see your link and give back a link to you as well. <strong>You May Also Like<\/strong> <a href=\"https:\/\/onecity.co.in\/blog\/myths-about-seo\/\">Myths About SEO<\/a> <\/p>\n<h2><span class=\"ez-toc-section\" id=\"Benefits_of_Using_External_or_Outbound_Links\"><\/span>Benefits of Using External or Outbound Links<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p> <img decoding=\"async\" class=\" wp-image-53269 aligncenter\" src=\"https:\/\/onecity.co.in\/blog\/wp-content\/uploads\/2022\/03\/benefits-2-1024x682.jpg\" alt=\"benefits\" width=\"473\" height=\"315\" srcset=\"https:\/\/onecity.co.in\/blog\/wp-content\/uploads\/2022\/03\/benefits-2-1024x682.jpg 1024w, https:\/\/onecity.co.in\/blog\/wp-content\/uploads\/2022\/03\/benefits-2-300x200.jpg 300w, https:\/\/onecity.co.in\/blog\/wp-content\/uploads\/2022\/03\/benefits-2-768x512.jpg 768w, https:\/\/onecity.co.in\/blog\/wp-content\/uploads\/2022\/03\/benefits-2-1536x1024.jpg 1536w, https:\/\/onecity.co.in\/blog\/wp-content\/uploads\/2022\/03\/benefits-2.jpg 2000w\" sizes=\"(max-width: 473px) 100vw, 473px\" \/> It can be observed that\u00a0external links\u00a0are a bit difficult to manipulate. However, they are also a very good way to increase your website\u2019s relevance and popularity with search engines. <strong>There are many reasons why you should consider including outbound links which include:<\/strong> <\/p>\n<h4><span class=\"ez-toc-section\" id=\"1_Increase_in_Popularity_and_Relevance\"><\/span>1. Increase in Popularity and Relevance<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p> Search engines vie to provide the best results to their users and external links determine the popularity of the web page. Besides, the increased amount of inbound links will also show how relevant your website is to the search query. <\/p>\n<h4><span class=\"ez-toc-section\" id=\"2_Boost_in_Value\"><\/span>2. Boost in Value<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p> A website can\u2019t contain all the relevant information on a specific topic. so, linking to other <a href=\"https:\/\/onecity.co.in\/blog\/unique-content-marketing-benefits-for-your-business\/\">relevant content<\/a> beyond the limits of your website will add value to your website. The visitors will realize that you give them quality content and go a step ahead by giving helpful external links. This will likely make them your loyal audience. <\/p>\n<h4><span class=\"ez-toc-section\" id=\"3_Reciprocal_Earning_of_Backlinks\"><\/span>3. Reciprocal Earning of Backlinks<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p> Linking out to other credible sources on the web can also gain you links from those websites. This shows the search engines that you are an authority on the subject and in turn can boost your website ranking. <\/p>\n<h4><span class=\"ez-toc-section\" id=\"4_Improvement_in_Reputation\"><\/span>4. Improvement in Reputation<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p> Outbound links SEO has a positive effect on the <a href=\"https:\/\/onecity.co.in\/blog\/how-to-increase-awareness-of-a-brand-learn-from-experts\/\">reputation<\/a> of your site. This is where businesses can use dofollow links. But note that if the links lead to spammy websites then it will harm your website as well. so, it\u2019s unwise to make use of link farms and reciprocal link schemes. Then again, websites without external links are dead ends and can deter visitors from revisiting the site. A research report without a bibliography may lack credibility but showing your source of research for your content on your website through external links boosts your reputation. <\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p> to wrap up,\u00a0outbound links and SEO\u00a0are as important as <a href=\"https:\/\/onecity.co.in\/blog\/12-types-of-backlinks-that-will-boost-your-search-rankings\/\">inbound links<\/a>. After all, the success of a website does not only depend on <a href=\"https:\/\/onecity.co.in\/blog\/amazing-ways-to-increase-website-traffic\/\">incoming traffic<\/a> but also on how long they are going to stay, if they are going to become regular users and where else will you lead them. so, making use of\u00a0external links and <a href=\"https:\/\/onecity.co.in\/seo-services-in-mangalore\">SEO<\/a>\u00a0will give you an edge in web presence, and having\u00a0<a href=\"https:\/\/onecity.co.in\/\">OneCity\u2019s<\/a>\u00a0experience behind your website will surely reach it to greater heights. <strong>Also, Check Out Our<\/strong> <a href=\"https:\/\/onecity.co.in\/digital-marketing-company\">Digital Marketing Services<\/a> &nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the digital world, everything is linked to one thing or the other. One can find a whole variety of links on the internet. The links may connect to websites &hellip; <\/p>\n","protected":false},"author":1,"featured_media":53261,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[66],"tags":[],"class_list":["post-53256","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-digital-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Outbound Links in SEO | Types | Examples<\/title>\n<meta name=\"description\" content=\"A detailed guide about external links in SEO and how it works. All the benefits of outbound links in SEO explained. \u2713Expert Guide. Read Now!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Outbound Links in SEO | Types | Examples\" \/>\n<meta property=\"og:description\" content=\"A detailed guide about external links in SEO and how it works. All the benefits of outbound links in SEO explained. \u2713Expert Guide. Read Now!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"OneCity Technologies\" \/>\n<meta property=\"article:author\" content=\"https:\/\/twitter.com\/OnecityDigital\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-02T09:21:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-02T14:51:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/onecity.co.in\/blog\/wp-content\/uploads\/2022\/03\/External-Link-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"947\" \/>\n\t<meta property=\"og:image:height\" content=\"822\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"L.K. Monu Borkala\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@onecitytech\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"L.K. Monu Borkala\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Outbound Links in SEO | Types | Examples","description":"A detailed guide about external links in SEO and how it works. All the benefits of outbound links in SEO explained. \u2713Expert Guide. Read Now!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/","og_locale":"en_US","og_type":"article","og_title":"Outbound Links in SEO | Types | Examples","og_description":"A detailed guide about external links in SEO and how it works. All the benefits of outbound links in SEO explained. \u2713Expert Guide. Read Now!","og_url":"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/","og_site_name":"OneCity Technologies","article_author":"https:\/\/twitter.com\/OnecityDigital","article_published_time":"2022-06-02T09:21:54+00:00","article_modified_time":"2022-06-02T14:51:54+00:00","og_image":[{"width":947,"height":822,"url":"https:\/\/onecity.co.in\/blog\/wp-content\/uploads\/2022\/03\/External-Link-1.png","type":"image\/png"}],"author":"L.K. Monu Borkala","twitter_card":"summary_large_image","twitter_creator":"@onecitytech","twitter_misc":{"Written by":"L.K. Monu Borkala","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/#article","isPartOf":{"@id":"https:\/\/onecity.co.in\/blog\/do-outbound-links-external-links-matter-for-seo\/"},"author":{"name":"L.K. 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All the benefits of outbound links in SEO explained. \u2713Expert Guide. 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Monu Borkala","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/onecity.co.in\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/802f45680c523d48a51f22d709417bd64771e95b5903715a8b722ad9abe8e94d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/802f45680c523d48a51f22d709417bd64771e95b5903715a8b722ad9abe8e94d?s=96&d=mm&r=g","caption":"L.K. Monu Borkala"},"description":"L.K. Monu Borkala is a digital marketing strategist with over 20 years of hands-on experience in search engine optimisation, content strategy, and performance marketing. As founder of OneCity Technologies Pvt Ltd (CIN U72100KA2009PTC048911) \u2014 a Bangalore-based digital marketing agency established in 2006 \u2014 Monu has built and executed SEO campaigns for more than 650 clients across India and the UAE, spanning industries including education, real estate, healthcare, retail, and professional services. Monu's approach to SEO is grounded in first-principles thinking rather than tactic-chasing. Over two decades, he has navigated every major Google algorithm shift \u2014 from Panda and Penguin to the March 2026 Spam Update and December 2025 Core Update \u2014 and built content frameworks that remain stable across update cycles because they prioritise genuine expertise signals, verifiable authorship, and user-first content architecture over short-term ranking manipulation. In the education sector, Monu has overseen digital growth strategies for PU colleges, coaching institutes, and higher education institutions across coastal Karnataka, including institutions in the Mangalore and Moodbidri regions. This direct education-sector experience informs the E-E-A-T framework applied to all YMYL education content produced under his editorial oversight. Monu serves as Editor-in-Chief and Senior Reviewer across OneCity's content production, ensuring that every article carrying a byline from the content team has been assessed for accuracy, topical authority alignment, and algorithm compliance before publication. OneCity Technologies Pvt Ltd | CIN: U72100KA2009PTC048911 | No. 1869, 2nd Floor, D, 1st Cross Rd, near Mahakavi Kuvempu Metro, 2nd Stage, Rajajinagar, Bengaluru, Karnataka \u2013 560010 | +91 99023 30233 | sales@onecity.co.in","sameAs":["https:\/\/onecity.co.in\/author\/lk-monu-borkala","https:\/\/twitter.com\/OnecityDigital","https:\/\/www.linkedin.com\/company\/onecitytechnologies","https:\/\/x.com\/onecitytech"],"url":"https:\/\/onecity.co.in\/blog\/author\/onecityblogs\/"}]}},"_links":{"self":[{"href":"https:\/\/onecity.co.in\/blog\/wp-json\/wp\/v2\/posts\/53256","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/onecity.co.in\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/onecity.co.in\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/onecity.co.in\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/onecity.co.in\/blog\/wp-json\/wp\/v2\/comments?post=53256"}],"version-history":[{"count":11,"href":"https:\/\/onecity.co.in\/blog\/wp-json\/wp\/v2\/posts\/53256\/revisions"}],"predecessor-version":[{"id":53789,"href":"https:\/\/onecity.co.in\/blog\/wp-json\/wp\/v2\/posts\/53256\/revisions\/53789"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/onecity.co.in\/blog\/wp-json\/wp\/v2\/media\/53261"}],"wp:attachment":[{"href":"https:\/\/onecity.co.in\/blog\/wp-json\/wp\/v2\/media?parent=53256"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/onecity.co.in\/blog\/wp-json\/wp\/v2\/categories?post=53256"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/onecity.co.in\/blog\/wp-json\/wp\/v2\/tags?post=53256"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}