PPC & Google Ads · CIN U72100KA2009PTC048911 · Since 2006
OneCity Technologies Private Limited (CIN U72100KA2009PTC048911) has been managing paid advertising campaigns for Bangalore businesses since 2006. Every rupee of your ad budget is tracked, every click is attributed, and every campaign is owned entirely by you — not locked in our account.
What is PPC?
PPC — Pay-Per-Click — is the advertising model where you pay only when someone clicks your ad. Google Ads, the largest PPC platform in India, places your ad at the top of search results for the keywords you bid on. When a buyer in Koramangala searches "web design company Bangalore" or a patient in Jayanagar searches "dental clinic near me," your ad appears immediately — you do not wait months for organic rankings.
Unlike organic SEO, which takes 3–6 months to show results, a well-configured Google Ads campaign can generate leads within 48 hours. But "well-configured" is the key phrase. Poorly managed PPC campaigns waste more money than they generate. That is where an experienced PPC company makes the difference.
Why OneCity for PPC
OneCity Technologies (CIN U72100KA2009PTC048911) was founded by L.K. Monu Borkala in 2006. In 20 years of digital marketing work across Bangalore, Mangaluru, Mysuru, and internationally, we have managed PPC campaigns across healthcare, real estate, education, retail, and professional services.
What separates our approach from most PPC agencies in Bangalore:
What We Do
Every service below is delivered in-house — no outsourcing, no white-labelling. You deal with the same team from kickoff to monthly review.
Comprehensive keyword mapping for your industry and Bangalore locality — separating high-intent buying keywords from informational traffic that does not convert. Includes negative keyword lists built from day one.
Headlines and descriptions written to match search intent, pass Google's ad policies, and generate clicks from buyers — not just browsers. Responsive Search Ads with 10–15 headline variants tested against each other.
Full campaign architecture — Search, Performance Max, Display, Shopping — with correct match types, bid strategies, audience layering, and daily budget pacing. Weekly optimisation, not set-and-forget.
Sitelink, callout, call, location, price, and structured snippet extensions configured to increase your ad's visible footprint on the search results page — directly improving click-through rates without raising CPC.
Dedicated landing pages built for your PPC campaigns — matching ad message to page copy, clear CTA above the fold, mobile-first design, fast load time, and WhatsApp and call tracking integrated.
Monthly reports covering impressions, clicks, CTR, conversions, CPL, ROAS, and quality score — with plain-language explanation of what moved, what did not, and what changes we are making next month.
Systematic testing of ad headlines, landing page elements, audience segments, and bid strategies. Every change is hypothesis-driven and statistically evaluated before being rolled out to the full budget.
Daily budget monitoring with automatic pacing to prevent overspend. Budget shifts between campaigns are made weekly based on performance data — underperforming campaigns are cut, winners get more.
Targeted ads shown to people who have already visited your website or interacted with your brand. Remarketing consistently delivers the lowest CPL in any campaign because the audience already knows you.
For businesses that manage their own campaigns, we offer one-time audits and monthly advisory sessions with L.K. Monu Borkala — reviewing account structure, quality scores, and bid strategy.
Types of PPC Ads
We manage four categories of PPC advertising, each suited to different campaign goals and audience stages.
Text ads appearing at the top of Google search results when buyers search for your keywords. Highest intent — the buyer is actively looking. Best for lead generation and e-commerce.
Facebook, Instagram, and LinkedIn ads targeting Bangalore audiences by demographics, interests, and behaviour. Best for brand awareness, B2C acquisition, and B2B retargeting.
YouTube pre-roll and in-stream ads targeting Bangalore users by topic, keyword, and audience. Effective for brand recall, product demos, and remarketing to site visitors.
Display and social ads shown specifically to people who have previously visited your website. Keeps your brand visible during the buyer's decision period — typically delivers the lowest CPL of any channel.
Also see: SEO Company in Bangalore | Digital Marketing Agency Bangalore
Our Track Record
OneCity Technologies was founded in 2006 by L.K. Monu Borkala and incorporated as a Private Limited company (CIN U72100KA2009PTC048911) in 2009. In 20 years of managing paid and organic campaigns, no client account has ever received a Google Ads suspension or a manual penalty.
That record is not accidental. We do not use automated bid manipulation tools, cloaked landing pages, or any approach that risks your account. Every campaign is built to comply with Google's policies from the first ad impression.
Transparent Pricing
Management fee only — ad spend is billed directly to your Google or Meta account. GST 18% extra. Minimum 3-month engagement.
One-time Google Ads audit: Rs.5,999 — full account review, quality score analysis, wasted spend identification, and 30-min call with L.K. Monu Borkala. Call +91 99023 30233.
Common Questions
PPC (Pay-Per-Click) is a paid advertising model where you pay only when someone clicks your ad. Google Ads is the most widely used PPC platform in India. Your ads appear at the top of search results for keywords you bid on, putting your business in front of buyers at the exact moment they are searching — unlike SEO, which takes months to build.
OneCity Technologies charges Rs.15,000/month for basic Google Ads management, Rs.25,000/month for growth campaigns (Google + Meta), and Rs.40,000/month for full multi-channel business campaigns. Enterprise accounts with ad spend above Rs.5 lakhs/month are priced individually. Ad spend is billed directly to your platform account — we charge only the management fee.
Google Ads campaigns can generate clicks and leads within 24–48 hours of going live. However, meaningful optimisation — bringing CPL down and ROAS up — typically takes 4–8 weeks as the algorithm gathers conversion data and we refine match types, negative keywords, and landing pages.
Yes. We manage Google Ads, Meta Ads (Facebook and Instagram), LinkedIn Ads, and remarketing campaigns across all platforms. For most Bangalore businesses, a combined Google Search plus Meta retargeting approach delivers the lowest cost per lead.
Yes, always. We work inside your Google Ads and Meta Ads accounts — we never create campaigns in our own account. All campaigns, data, conversion histories, and audiences belong to you from day one. If you ever stop working with us, you take everything with you.
Quality Score is Google's rating of the relevance and quality of your keywords, ads, and landing pages — scored 1 to 10. A higher Quality Score means Google rewards you with lower CPCs and better ad positions. We optimise Quality Score by matching ad copy tightly to keywords and landing page content to ad messaging.
Remarketing (also called retargeting) shows ads specifically to people who have already visited your website or interacted with your brand. Because these audiences already know you, remarketing consistently delivers the lowest CPL of any campaign type. We set up Google Display remarketing, Meta Custom Audiences, and YouTube remarketing as standard in our Growth and Business packages.
Yes. All our campaigns and landing pages comply with the March 2026 Spam Update (completed March 25, 2026), the December 2025 Core Update, and the August 2025 Spam Update. We do not use misleading ad copy, cloaked landing pages, or any tactic that violates Google's advertising policies. No client account has received a suspension or penalty in 20 years of operation.
Yes. OneCity Technologies Private Limited, CIN U72100KA2009PTC048911, incorporated in Karnataka in 2009. Registered office: No. 1869, 2nd Floor, D, 1st Cross Rd, near Mahakavi Kuvempu Metro, 2nd Stage, Rajajinagar, Bengaluru 560010. Verifiable on MCA21 portal.
About the Author
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We will review your current Google Ads setup (or build you a launch plan if you are starting fresh), identify wasted spend, and show you what your CPL and ROAS targets should realistically be — before you commit to anything.